Fast Moving Consumer Goods (FMCG)
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| Sequoia was conceived to fundamentally improve the Supply Chain Management advice that Fast Moving Consumer Goods (FMCG) companies receive from consultants, by creating services and processes specifically tailored to the intricacies of the sector.
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The FMCG industry is huge – circa €700bn in Europe and $1.5 trillion globally (at retail value). This compares with circa $480bn for the global automotive manufacturing industry. However, FMCG has a long track record of relying on its smaller brother to have all the Supply Chain management ideas – often with pretty poor results.
Sequoia is all about getting FMCG Supply Chain management right – by using approaches which are tailored to the sector. We are data driven – marrying robust analysis to careful business judgement, in what we call Numerically Assisted Thinking.
The following white papers give you more detail of why we do this – and what the critical issues facing the sector look like:
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| Why specialise in FMCG Supply Chains
Most Supply Chain Management techniques were born in the automotive industry. But the FMCG industry is different.
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| FMCG Industry History
The opposing demands of Low Cost Manufacturing and coping with growing and changing product portfolios are not going away any time soon – in fact they are going to get worse.
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| Future Challenges for FMCG manufacturing
RFID, Factory Gate Pricing and the growth of Convenience Store formats – all mount significant ongoing challenges for the FMCG Supply Chain.
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| What does Eastern Europe mean for the FMCG sector?
Sequoia's analysis shows how moving east can halve your delivered cost.
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